Diana's Bay

Branding | Graphic Design

Diana’s Bay is a western-Asian fusion restaurant, bar, and resort located in the picturesque coastal area of Jepara, Indonesia.

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Create attention
Focusing on specific market niche
rebranding

The Challenges

  • Despite a promising beginning, Diana’s Bay encountered a decline in revenue just two months after its launch. The owner sought our expertise to conduct an audit and identify the root cause.

The Solutions

  • Viral Reach: Our recommendations propelled Diana’s Bay to viral status, becoming a premier destination in the region, attracting visitors from cities even 3-5 hours away.
  • Organic Growth: Witnessed a remarkable 3000% surge in organic growth within two months under our management.
  • Influencer Engagement: Leveraging influencers organically across multiple social media platforms yielded substantial promotion without monetary compensation.

The Results

  • Brand Realignment: We harmonized Diana’s Bay branding with the local community, ensuring cultural resonance. Initially, the pirate theme proved challenging for the Indonesian audience. Therefore, we opted for colors and symbols representing the locale. Blue and broken white symbolize the sea and sand, while the tiki statue and palm tree motif embody the essence of Diana’s Bay, making it visually appealing and welcoming. Additionally, our market research revealed an untapped market on the island of Java, with over 145 million potential customers seeking similar offerings.
  • Strategic Social Media: We revamped social media content for clarity and engagement.
  • Enhanced Services and Events: We optimized service offerings and introduced captivating events to attract patrons. Diversifying our audience, we hosted not only adult-oriented events like DJs but also family-friendly activities such as painting competitions. Moreover, we collaborated with swimming instructors to ensure a steady stream of customers, offering them discounted food and drinks with membership benefits.

Testimonials

Iin Said, "Working with bykarya was a game-changer for us. Their recommendations helped Diana’s Bay go viral, turning it into a must-visit spot. We started seeing visitors from cities 3-5 hours away! In just two months, our organic growth skyrocketed by 3000%. They also connected us with influencers who promoted us without any payment, which was amazing."

Iin
CEO of Diana's Bay

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FAQ

Frequenly Asked Questions

What are the pricing models for Bykarya's services?
Pricing is customized, reflecting the unique requirements and scope of each project. That said, we do offer both project-based and retainer packages.
What bind of businesses do you work with?
We work with businesses situated in various industries, including tech and web3, real estate and hospitality, health, and beauty, services and e-commerce.
How long is the handover process?
Tailored proposals are ready within 48 hours from signing up. However, for more complex requests the turnaround time may take a bit longer. Rest assured, we will keep you informed every step of the way.
Do you provide white labeled services?
Yes, we do it on request. Please get in touch with us and we’ll make it happen for you.
Do you work with WordPress, Framer, or Shopify theme?
Yes, we are experienced in designing and building amazing websites using Webflow, framer, and Shopify templates. We can migrate your existing websites from any platform to your desired platform.

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